About US
We created Fashionchahiye.com, to cater to the expectations of premium quality loving fashionable consumers. A research showed that premium quality, which we expect in a fashion line, is mostly found in premium INTERNATIONAL fashion brands. This quality is maintained with the use of finest quality material passed through stringent quality procedures. With these findings, the idea of FASHIONCHAHIYE.COM was created to manufacture India fit designs in India with finest natural material, excellent craftsmanship and the assurance of strict implementation of European quality procedures.
Brand Philosophy
Fashion sets trends and evolves with time – the brand logo imbibes the philosophy of evolution, the pattern of continuity represented in geometric expressions.
The three triangles of upward and downward trajectory show the possibility to move in all the directions, not just to grow but to adapt to different situations.
Pinnacle preserves the essence of material pride which is the commitment of Zest Mélange for finest quality and excellent craftsmanship. The geometric boundaries firmly establish solid position and disciplined approach of fashionizing excellence.
The illusionary appearance of the letters Z & M in the symbol endorses brand’s creative appetite, innovativeness and the magic of infinite possibilities.
Zest Mélange is the enthusiasm of the team to collect, curate and present the best of the
world with responsibility towards the planet and her eco-system.